SINGAPORE’S RICHEST RACE LAUNCHED IN SHANGHAI

The China Horse Club and Singapore Turf Club have last night jointly-announced the runningof the richest race in Singaporewhich will carry prize money of S$3.05 million in 2015. This new racing event will be one of the highlights of the CECF Singapore, the first international lifestyle, social, business and thoroughbred racing event designed specifically for a Chinese audience.

The CECF Singapore will take place between 20th – 22nd February 2015 and is strategically placed to capitalize on Chinese outbound tourism during the 2015 Chinese New Year celebrations. Approximately 600 million Chinese are travelling domestically and internationally during this time.

The 2015 CECF Singapore will include a number of highlights. These highlights include:

  • The first festival ever to be designed for a niche market from Mainland China.
  • The hosting of the richest race in Singapore in 2015 and the unique opportunity to be an ‘Owner for a Day’ in this event.
  • Singapore’s ‘social event of the year’ the CECF Singapore Gala Dinner.
  • Bespoke luxury hospitality packages build around the promotion of Singapore as an entertainment destination for Chinese tourists and the creation of a new event designed to keep tourist in Singapore longer.
  • Broadcasting the event back to China via network(s) with a broadcast reach of 600 million.
  • The promotion of Singapore as an entertainment destination for Chinese tourists and the creation of a new event designed to keep tourist in Singapore longer.
  • Promoting Chinese culture in one of the world’s most international cities and opening up Chinese tourists to new cultural experiences.

Tonight’s announcement was made by respective chairmen Mr Teo Ah Khing (CHC) and Mr Tan Guong Ching (STC) during the glittering 2014 CECF Yangtze Delta Region Gala Dinner, in Shanghai. The gala dinner is the opening event of the CHC’s 2014 CECF showpiece in China.

“There has never been a thoroughbred inspiredinternational event designed to cater for the unique requirements of a niche market from Mainland China, the CECF Singapore changes that. The concept of drawing a population of Chinese, including ultrahigh net worth Chinese, overseas with a sophisticated lifestyle and social festival is very exciting,” said Mr Teo Ah Khing, Chairman of the China Horse Club

“An event of this statue would not be possible without the continued support and vision of the Singapore Turf Club, its Chairman Mr Tan and senior management.”

The STC was equally positive about the impact this event is expected to have in Singapore. The CECF Singapore provides the STC with another major event to add to its already elite calendar of racing which includes the Singapore Airlines International Cup, Emirates Singapore Derby and Longines Singapore Gold Cup.

“We are happy to provide the Singapore Racecourse as the venue for China Horse Club to stage the racing highlights of the 2015 CECF Singapore. It will be a promising day of exciting racing action with world-class thoroughbreds competing for handsome prizemonies. Combined with the traditional hospitality of the CHC, the festival will deliver a complete sensory experience to all participants on that day,” said Mr Tan Guong Ching, Chairman of Singapore Turf Club.

CECF Singapore will be a multifaceted festival with a myriad of bespoke events built around a glittering invitation only gala dinner and showpiece race day. One of the most unique elements of this festival will be the opportunity to race a horse in what will be Singapore’s richest race.

The 2015 CECF Singapore will carry the theme, “East Meets West”, which is designed to build on the current CECF 2014 which is promoting “Bringing China to the World & the World to China”.

The 2015 CECF Singapore will carry the theme, “East Meets West”, which is designed to build on the current CECF 2014 which is promoting “Bringing China to the World & the World to China”.

  • The strong preference of Chinese tourists in visiting Singapore
  • The large population of Chinese-speaking locals
  • The vibrant horseracing events of Singapore
  • The working cooperation between the STC and CHC during CECF events in China

ABOUT CHC

The China Horse Club is China’s premier lifestyle, business and thoroughbred racing club and it provides peerless experiences for members and their guests. The CHC has partnered with leaders of industry from around the globe to ensure its members have an unparalleled experience both at home and abroad. From the club’s world-class facilities like Alpina and The Chase, to its bespoke concierge service, owners programs or affiliations with opulent resorts, chateaus, clubs and fashion brands from around the world, CHC Members are provided with a superior experience tailor-made to their needs. In the last 18 months the CHC’s members have also enjoyed in 45 individual winners across eight countries including the internationally recognized Investec Epsom Derby, the Irish Derby, Juddmonte International, the Longines Singapore Gold Cup and Coolmore Flight Stakes in Australia.

ABOUT STC

Singapore Turf Club is the only horse racing club and authorised totalisator operator for horse racing activities in Singapore. Founded in 1842, Singapore Turf Club is a proprietary club of Tote Board. With over 170 years of horse racing history, Singapore Turf Club today provides the public with quality horse racing sports entertainment and is home to the prestigious Singapore Airlines International Cup. It also operates the Singapore Turf Club Riding Centre, a 3-hectare site next to the Singapore Racecourse at Kranji, with world-class riding arenas. For more information about Singapore Turf Club, please visit www.turfclub.com.sg.

ABOUT CECF

The China Equine Cultural Festival (CECF) is the signature event of the China Horse Club and has been designed to cater for the social and business requirements of the club’s elite Membership group while appealing to a mass market audience.The announcement of the CECF Singapore comes at a time when the world’s most populous nation is becoming more sophisticated and its gaze is turning to the most elegant of pursuits. CHC is crafting a moment to be remembered and you are invited to become a part of this moment.

For more information please call +86 22 5835 6655or visit the event website www.cecf.co.